Privacy Policy

privacy policy

Updated june 10, 2022

At wisereaders, we take online privacy seriously and we respect the concerns of our community of users. In this policy (the “Privacy Policy”) we describe our privacy practices with regard to the information we collect through wisereaders to help you make informed decisions about how you share information when you visit or use the site, as well as your rights in determining what we do with the information that we collect or hold about you.

Understanding How Information Is Collected on wisereaders

Information You May Choose to Provide to Us

We may collect information, including personal data, directly from you if you choose to provide that information. For example, you may provide us with your name, email address, usage data

Information That Is Automatically Collected When You Visit wisereaders

When you access the Site, we and our third-party partners may automatically collect certain information about your visit using tools such as cookies, web beacons, and other similar technologies. The information collected automatically when you visit the Site may include your IP address, characteristics of your operating system, information about your browser and system settings, data about the computer or mobile device you use to access the Site, unique device identifiers, clickstream data (which shows the page-by-page path you take as you browse the Site). We or our third-party partners may combine information that each of us collects automatically with other information about you, including information you choose to provide.

Cookies and Tracking Technologies

Cookies are small files that websites and other online services use to store information about users on the users’ own computers. This Site may use cookies, as well as other types of local storage. For more information about cookies, you may visit http://www.allaboutcookies.org. See the section below regarding Your choices to learn more about how you may limit or disable cookies on your computer. If you choose to disable cookies, that could affect certain features of the Site that use cookies to enhance their functionality.

To manage our automatic data collection, we may place tags (often referred to as “web beacons”) on pages on the Site or in emails we send to you. Web beacons are small files that link web pages to particular web servers and their cookies, and they may be used for a variety of purposes, such as counting the number of visitors to the Site, analyzing how users navigate around the Site, assessing how many emails that we send are actually opened and which articles or links are viewed by visitors.

We also use third-party web analytics services, such as Google Analytics, on the Site to provide us with statistics and other information about visitors to the Site.

Use of your personal data

We may use the information gathered on wisereaders for various purposes, including the purposes listed below. For example, if you were to contact us with a question and provide your email address, we would use the email address you provided to respond to your inquiry. In addition, we use the information we collect from you and through the Site to:

  • Provide products and services you request (such as when you sign up to receive our email newsletters);
  • Respond to requests, questions, and comments, and provide other types of user support;
  • Offer you products and services via marketing communications, or direct you to portions of this Site or other websites, that we believe may interest you;
  • To serve advertising, content and offers to you based on your interests and online activities, from us or third parties;
  • Communicate about, and administer your participation in, events, programs, contests, sweepstakes, and other offers or promotions;
  • Carry out, evaluate, and improve our business (which may include without limitation developing new features for the Site; analyzing and enhancing the user experience on the Site; assessing the effectiveness of our marketing and advertising, and managing our communications);
  • Perform data analytics regarding usage of the Site (including market and customer research, trend analysis, and financial analysis);
  • Guard against identity theft, and prevent fraud and other criminal activity, claims, and other liabilities;
  • Comply with applicable legal requirements, law enforcement requests, and our company policies

Retention of Your Personal Data  

The website will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

The website will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Service or We are legally obligated to retain this data for a longer time period.

How We May Share Information

Our agents, vendors, consultants, and other service providers may have access to the information we collect through the Site to carry out work on our behalf. Those parties are subject to confidentiality obligations and are restricted from using personal data collected through the Site for purposes other than to provide the requested assistance. In addition, we may share information:

  • With our affiliates for internal business purposes;
  • With third parties for marketing purposes, including social media networks, data management platforms, and other advertising technology providers; for example, we may match your email address with third parties with whom you have also consented to share your email address and use such match to deliver custom offers or emails to you on the Sites and elsewhere online;
  • If we are required to do so by law, regulation, or legal process (such as a court order or subpoena);
  • In response to requests from government agencies, such as law enforcement authorities, including to meet national security requirements;
  • If we believe disclosure is necessary or appropriate to prevent physical harm or financial loss, or in connection with an investigation of suspected or actual illegal activity;
  • With respect to analytics and statistical information, to inform advertisers about the nature of our user base;
  • In the event, we sell or transfer all or a portion of our business or assets (including a reorganization, dissolution, or liquidation). In such an event, we will seek to provide you with commercially reasonable notice, e.g., via email and/or notice on our website, of any change in ownership, incompatible new uses of your personal information, and choices you may have regarding your personal information; and
  • With your consent or at your discretion.

Security of Your Personal Data

The security of Your Personal Data is important to Us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While We strive to use commercially acceptable means to protect your Personal Data, We cannot guarantee its absolute security.

Children’s Privacy

Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please Contact Us. If We become aware that We have collected Personal Data from anyone under the age of 13 without verification of parental consent, We take steps to remove that information from Our servers.

If We need to rely on consent as a legal basis for processing Your information and Your country requires consent from a parent, We may require Your parent’s consent before We collect and use that information.

Links to other websites

On this Site, we may provide links to other websites that are controlled by third parties. Linked websites may have their own privacy notices or policies, which we strongly suggest you review. We are not responsible for the content, usage terms, or privacy policies of websites that we do not own or control.

Changes to this Privacy Policy  

We may update Our Privacy Policy from time to time. We will notify You of any changes by posting the new Privacy Policy on this page.

If we propose to make any material changes, we will post a prominent notice on the wisereaders.com home page to notify you of significant changes to this policy, and we indicate at the top of the policy the date when it was most recently updated.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.